Kids Brand Insight

For more than a decade we have been helping businesses with Toy & Game expert Consultancy services.

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I started working on some toy projects in the mid to late '90s, before entering the Toy & Game biz full time around the turn of the millennium...and I have never quite managed to escape ever since!

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My first major role in the toy business was working in Hasbro's European market research department, before moving onto managing iconic brands including Play-Doh, Monopoly, Trivial Pursuit & Hasbro's products developed under license from The Walt Disney Company.

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Having managed two $multi-million start ups in the toy & Games industry, worked across geographical markets around the world and met thousands of people across the toy trade I am well positioned to help our clients achoeve their goals.

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One final note - please feel free to sign up to our weekly E-newsletter. This gets sent out most Fridays with commentary on the week's goings on & with notifications of new content we have released.

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Happy reading!

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Steve Reece,

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Managing Director: Kids Brand Insight, ToyIndustry Journal & Toy Team Asia