Managing Toy Sourcing & Manufacturing In A Turbulent World

Our Managing Director Steve Reece recently gave a presentation on Toy Sourcing and how to find Toy factories at the North American International Toy Fair in New York. We can't share the presentation quite yet, but if you scroll down the page, you can view Steve's presentation on the same topic from the previous event.

Toy Sourcing has been a relatively easy function to run for Toy companies over the last couple of decades due to the manufacturing excellence and capacity of China. But things are changing, and while China remains a big part of the solution for securing Toy manufacturing capacity, geographic diversification is the biggest current trend in Toy Sourcing.

Video presentation on the topic of Toy Sourcing Outlook, from Toy Fair University, part of the North American International Toy Fair

Spielwarenmesse 2025: Toy Business Forum, Steve Reece Talk On India Toy Market Opportunities

Spielwarenmesse 2025 is now history, more than 57,000 visitors attended this greatest of all Toy trade shows.

Our Managing Director, Steve Reece was asked to join a panel discussion on the last day of the show looking at the opportunities that abound in India's domestic Toy market. Below we share some images of this panel conversation, but if you want to watch the session, you can access it via Spielwarenmesse Digital here: https://digital.spielwarenmesse.de/eventdate/The-Indian-Toy-Market-Opportunities-and-Potential-for-International-Manufacturers-followed-by-a-get-together--8cdff4e5-b68a-47b5-84e0-249519381142?day=2025-02-01

Toy Recruitment

We have helped many Toy companies source key people for their teams.

Our approach is quite different to a usual Toy recruitment agency, where you tend to get career long recruitment people who have chosen to specialise or partly specialise in recruiting people for the Toy business.

In our case, all we do is the business of Toys & Games. We are not working full time as recruitment consultants, because we also offer other Consultancy services to companies across the Toy business - including consumer insight research, export sales, sourcing and more. These projects, combined with more than 25 years experience of working across the trade have built up an unparalleled contact network around the world.

We also run a prolific content publishing program providing free content offering analysis and insights into the business of Toys & Games, this means we are able to call on our extensive following to more than 23k industry people who have opted in to receive our updates. Quite often we fill roles for our clients with applicants from our followers.

In short, we are different because we know the Toy business intimately because we are working within it, and so we can more easily screen out those applicants who are not suitable or experienced enough in the right areas. We can spot 'B.S.' more easily - if an applicant claims to have worked with a particular manufacturer, distributor or retailer, we probably know more about that company than the applicant, so we can soon sniff out any exaggeration or downright misleading claims.

Recent roles we have helped to fill include: Head of UK, General Manager, North America, UK Account Manager, Germany Senior Account Manager, Head of Sales (Asia) and more.

If you would like to find out more about our recruitment approach, how we work and how we can find you the best candidates with the least amount of wasted management time on your behalf then please get in touch via the Contact page.